Move for the Planet is a sustainability initiative in its third year. For every 10 minutes you move on the adidas running app, adidas donate €1 to fund sporting infrastructure projects in places being impacted by climate change.

The brief this year was to anchor the campaign in reality. We captured adidas athletes in the place that matters most to them – a place that motivates them to move.

Ferdinand Omanyala, the fastest man in Africa, at a community athletics club. Valentina Holl, 3x Downhill Mountain Bike World Champion, in one of her favourite national parks. Massy Arias, training influencer, by the ocean.

Director: Joe Wilson
DOP: Jason Prins